The Unveiling of TweetFeel

Tuesday, July 14th, 2009

TweetFeel has received a lovely welcome by the internet world. Here are just a few of the mentions from the last day or two.

TweetFeel gives instant brand feeling

by Dan Leahul, Brand Republic 14-Jul-09, 11:15
LONDON – TweetFeel, a new Twitter application which allows marketers to instantly gather the overall sentiment of their brands, has gone live as use of the microblogging website continues to surge after slowing slightly last month.

The Washington Post Publishes tweetfeel Review

Published July 13, 2009

TechCrunch Reviews tweetfeel

by Robin Wauters on July 13, 2009
TweetFeel is a new web service by marketing research startup Conversition Strategies that combines real-time search for Twitter with sentiment detection algorithms. The idea is for people to use TweetFeel to run search queries for products, celebrities, companies, brands etc. and thus get a notion of what the average Twitter user thinks of them in a matter of seconds…

Research Live Reviews tweetfeel

Published July 13, 2009
Social media research agency Conversition has developed a website through which people can search Twitter for mentions of brands, celebrities and products, and to see whether the tweets are positive or negative….

Mashable Reviews tweetfeel

By Adam Ostrow, July 13, 2009
TweetFeel is a new Twitter search tool along the same lines, but instead of showing one or the other, gives you a numerical score as to how positive or negative tweets are about a given topic. Its analysis is based not just on emoticons, but also words and phrases…

TweetFeel: What’s the Twitter feeling?

Friday, July 10th, 2009

We’ve been dying to share with you our great new app called tweetfeel. This new application scours Twitter for Tweets about brands of your choice and shows you how positively or negatively Twitter users feel about it. Whether it’s Dell or Poptarts or Madonna, we’ll show you a sample of recent tweets as well as an overall rating for the brand. It’s a quick way to get a feel for what people are thinking!

tweetfeel uses an algorithm that is more complicated than simply counting happy faces and sad faces. Because only a small sample of people use emoticons , apps doing it that way miss out on the majority of people who talk about brands using words. This means that tweetfeel produces results that are more accurate than other applications doing a similar thing

At the time of this post, Twitter tweets were 63% positive, Dell tweets were 53% negative, and Poptart tweets were 92% positive. Try out your favorite brands to see how they rank!

Follow tweetfeeldotcom on Twitter and we’ll share some results with you every day.