Flipboard Day 2: Server crashes and failed connections bow to true love

Friday, July 23rd, 2010

We heard it all yesterday. The amazing, brilliant, stunning, and incredible Flipboard for the iPad had a few problems from server overloads to failed connections with twitter and facebook. Did that phase people at all? Let’s have a look at the most recent online conversations to see how consumer sentiment changed since yesterday.

• Overall sentiment: A very slight decrease from 61% positive to 58% positive with 3% (as opposed to 0%) of opinions now in the negative zone. The problems with crashing and connection failures may have bothered a few people, but they just couldn’t damper overall spirits. The Flipboard is still “amazing,” “awesome,” “brilliant,” and “incredible.”
• Recommendations: Remained stable at 58% positive. The app still comes highly recommended as the “greatest” thing since the last greatest thing.
• Ease of use: Decreased from 70% positive to 62% positive. This is a noticeable decline but still stunningly high given that 30% positive is a score most brands would hope to achieve.
• Fashionable: Decreased from 79% positive to 74% positive. A small decline but not nearly enough to take away from the app being “beautiful,” “sleek” and “very cool.”
• eReader: Decreased from 68% positive to 64% positive. Today, we also saw 2% of the opinions fall into the negative zone, but overall, people like the app as an ereader.
• Facebook: A small decrease from 68% positive to 65% positive. And, today brought 1% of scores into the negative zone, again likely because of the connection issues. People like how the works with facebook.
• Twitter: Another small decrease from 65% positive to 61% positive, plus 1% of scores in the negatives also because of the connection issues. People still like how the app works with twitter.

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For the most part, scores decreased by several points. However, since the average positive score for most brands is around 30%, the fact that Flipboard is still registering scores in the mid to high 60s, even after a decline from day 1 is a stunning achievement. With negative opinions reflecting only 1% or 2% of overall opinions, the Flipboard seems to have continued its winning streak directly into day 2.

Apparently, even the crashes and failed connections are unable to counter the boxes of chocolates and bouquets of roses that are being handed to this pretty little app.
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Links you might be interested in:
Flipboard on EvoPlay
Flipboard – The greatest thing since, well, the iPad came out
Conversition on Facebook

Photo credit: hotblack from morguefile.com

TweetFeel: What’s the Twitter feeling?

Friday, July 10th, 2009

We’ve been dying to share with you our great new app called tweetfeel. This new application scours Twitter for Tweets about brands of your choice and shows you how positively or negatively Twitter users feel about it. Whether it’s Dell or Poptarts or Madonna, we’ll show you a sample of recent tweets as well as an overall rating for the brand. It’s a quick way to get a feel for what people are thinking!

tweetfeel uses an algorithm that is more complicated than simply counting happy faces and sad faces. Because only a small sample of people use emoticons , apps doing it that way miss out on the majority of people who talk about brands using words. This means that tweetfeel produces results that are more accurate than other applications doing a similar thing

At the time of this post, Twitter tweets were 63% positive, Dell tweets were 53% negative, and Poptart tweets were 92% positive. Try out your favorite brands to see how they rank!

Follow tweetfeeldotcom on Twitter and we’ll share some results with you every day.